The current Spring/Summer ’14 collection was initially launched to press and buyers last summer at London Collections: Men. Ready for the launch we shot the lookbook in an incredible location in Brockley, South London. It wasn’t an official location so even more remarkable that it had so much to offer… genuine features, true time-worn familiarity, a family history; all on theme with the original inspiration of deserted Icelandic farmhouses, captured by photographer Orri Johnnson. Terry, the owner, was about to sell his home and he was kind enough to let us record the nooks and crannies on film, by art portrait photographer Kate Peters.